A digital watercolor logo made for a custom trip planner & travel guide.
Background
Designed for a friend and co-worker of mine for her personal travel and trip-planning business. Inspired by fresh and simplistic watercolor, hand-made sketches, and on-the-go handwritten notes.
A closer look
Digital soft watercolor tones, mixed with chic hand sketches, created a unique logo that feels whimsical, inspires freedom, traveling, and wonder. Hand-written typography gives the logo character and authenticity.
